The EACA was formed with the mission to “raise the level of service excellence on the showfloor.” This founding principle is based on a belief that customer service, and the delivery of customer value, must continue to improve if we, as an industry, hope to sustain our collective growth. An additional founding belief is that all industry professionals must do whatever they can to remove the obstacles to exhibitor participation and make the process of participating in trade shows and events more consistent, more productive, and easier to understand. The importance of this goal is most evidenced by the fact that up to 60% of first time exhibitors do not return (according to statistics published by CEIR).
The EACA, and all its members, pledge to do all we can to enable and assist our exhibitor customers to generate measurable and tangible value from their trade show participation. Because when exhibitors succeed with their exhibit and event programs and want to continue to build on that success “we all win.”
We invite you to explore all EACA Member Values to learn more about how the EACA is striving to improve the exhibitor experience at trade shows and events.